Consumers tell brands what they think every day through search, social and reviews, without being asked.
Why digital signals are the future of consumer insights
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Videos and Podcasts
On Consumer Insights And AI
Featured Consumer Insights Webinars, Videos and Podcasts
Your brand is being answered, not searched
Brands are now answered, not searched. Join i-Genie.ai on 28 October to learn how AI…
Why brands find out last
The distance between what consumers already told you and what your team actually saw.
Fake people, real problems: The insight gap in synthetic data.
Two industry pioneers sit down to share their experiences navigating one of the most debated shifts …
Should you buy or build AI for insights?
AI investment is accelerating fast, with 88% of companies already using AI, according to...
How to Future‑Proof Your Career in Insights in the Age of AI
As organisations adopt AI-powered analytics, routine tasks are being automated — but...
Identifying blind spots that steal market share and how to stop them
In this 45-minute conversation, Stan Sthanunathan, Founder of i-Genie and CEO Trevor...
All Consumer Insights Webinars, Videos and Podcasts
Why digital signals are the future of consumer insights
Consumers tell brands what they think every day through search, social and reviews, without being asked.
Your brand is being answered, not searched
Brands are now answered, not searched. Join i-Genie.ai on 28 October to learn how AI…
Why brands find out last
The distance between what consumers already told you and what your team actually saw.
Not an AI trick: Linda Hoeberigs on the science behind AI market research
Every consumer insights team has been told that AI will change how they work. Far fewer can point to what it has actually changed. At i-Genie.ai, the person closest to that question is Linda Hoeberigs, who leads data science and AI, and whose team builds the models...
The age of asking or the age of listening? Inside the Titans’ Debate at Esomar Congress 2026
Ten to five on the second afternoon of Esomar Congress 2026 in Valencia, and the auditorium was full. The theme was Metamorphosis, and the programme tested it the way you test an election: two candidates, timed answers, a vote at the end. The format was adversarial....
Why AI shopping agents are changing your Amazon strategy with Trevor Sumner of i-Genie.ai and My Amazon Guy
In this conversation, i-Genie.ai CEO Trevor Sumner joins My Amazon Guy to discuss how agentic commerce and AI shopping agents are changing the way consumers search, compare, and buy products online. The discussion explores the rise of Amazon AI shopping, retail media,...
Fake people, real problems: The insight gap in synthetic data.
Two industry pioneers sit down to share their experiences navigating one of the most debated shifts …
Plan Z: Build for the upside with Trevor Sumner of i-Genie.ai and Josh Linkner of Mudita Venture Partners
In this conversation, i-Genie.ai CEO Trevor Sumner joins Mudita Venture Partners’ Josh Linkner to discuss what it takes to scale an early-stage AI company with enterprise traction, world-class domain expertise, and category-defining ambition. The discussion explores...
Agentic AI for consumer insights: i-Genie.ai’s Presto at Greenbook’s Insights Tech Showcase
Watch Greenbook’s Insights Tech Showcase to explore how AI is reshaping the future of research, analytics, and consumer insights. In this session, Trevor Sumner, CEO of i-Genie.ai, introduces Presto, i-Genie.ai’s agentic AI layer designed to deliver faster, smarter,...
From Coca-Cola and Unilever to building an AI Startup at 60
Join Stan Sthanunathan and Jonathan W. Buckley for a compelling, insight-packed conversation about an unconventional leap into the startup world. After more than three decades shaping consumer insight at the highest levels, including senior leadership roles at...
Should you buy or build AI for insights?
AI investment is accelerating fast, with 88% of companies already using AI, according to Harvard Business Review. But here’s the reality: most organisations are still struggling to scale AI effectively. So the real question isn’t whether to invest in AI, it’s how to...
The Evolving Role of Insights in Business with Pavi Gupta, Former VP at Chobani
Join Stan Sthanunathan and Pavi Gupta, former VP of Insights & Analytics at Chobani, for a thought-provoking conversation on the evolving role of insights in today’s business landscape. Together, they explore how to balance technological innovation with deep...
How to Future‑Proof Your Career in Insights in the Age of AI
As organisations adopt AI-powered analytics, routine tasks are being automated — but insights careers aren’t ending, they’re evolving. In this session, we’ll cover: What’s changing in the insights industry Which roles are at risk vs. growing The hybrid skills...
The trend you never saw coming. What i-Genie.ai reveals about consumer change
Over the past year, we've been searching for a startup that empowers brands to decode the fast-moving signals shaping consumer interest, not by analyzing last year’s data, but by understanding what audiences are paying attention to right now across search, social,...
AI-Powered Insights in Tech with Marie Van Blaricum at Google
How does AI impact the world of insights? Join Stan Sthanunathan and Marie Van Blaricum, Senior Director of Global Insights at Google Brand Studio to hear the answers to this timely question. Marie shares key differences between the insights function in CPG and tech...
How AI transforms brand equity intelligence
Our CEO, Trevor Sumner shares how Brand Equity can be redefined, shifting from a static, retrospective view of performance to a dynamic, near real-time understanding of competitive markets. Learn how AI enables deep, actionable insights into market-share drivers...
AI vs Surveys with Ricardo Belmar and Casey Golden, Retail Razor
In this episode of Retail Razor, Ricardo Belmar and Casey Golden sit down with our CEO, Trevor Sumner and founder, Stan Sthanunathan, for a timely conversation on whether AI can truly reveal what shoppers want. The discussion explores why traditional consumer surveys...
How research leaders start over with Stan Sthanunathan
Join us in this episode of MRII’s Insights and Innovators podcast as Stan Sthanunathan, Founder of i-Genie.ai shares his journey from corporate roles at Unilever and Coca-Cola to co-founding his AI-driven insights company. Hosted by Niels Schillewaert, Head of...
