Two industry pioneers sit down to share their experiences navigating one of the most debated shifts in insights today, the rise of synthetic data, AI-generated personas, and the growing tension between what feels true and what actually is.
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On Consumer Insights And AI
Featured Videos and Podcasts
Should you buy or build AI for insights?
AI investment is accelerating fast, with 88% of companies already using AI, according to Harvard Business...
How to Future‑Proof Your Career in Insights in the Age of AI
As organisations adopt AI-powered analytics, routine tasks are being automated — but insights careers aren’t...
Webinar – Identifying blind spots that steal market share and how to stop them
In this 45-minute conversation, Stan Sthanunathan, Founder of i-Genie and CEO Trevor Sumner, unpack why...
All Videos and Podcasts
Fake people, real problems: The insight gap in synthetic data.
Two industry pioneers sit down to share their experiences navigating one of the most debated shifts in insights today, the rise of synthetic data, AI-generated personas, and the growing tension between what feels true and what actually is.
Plan Z: Build for the upside with Trevor Sumner of i-Genie.ai and Josh Linkner of Mudita Venture Partners
In this conversation, i-Genie.ai CEO Trevor Sumner joins Mudita Venture Partners’ Josh Linkner to discuss what it takes to scale an early-stage AI company with enterprise traction, world-class domain expertise, and category-defining ambition. The discussion explores...
Agentic AI for consumer insights: i-Genie.ai’s Presto at Greenbook’s Insights Tech Showcase
Watch Greenbook’s Insights Tech Showcase to explore how AI is reshaping the future of research, analytics, and consumer insights. In this session, Trevor Sumner, CEO of i-Genie.ai, introduces Presto, i-Genie.ai’s agentic AI layer designed to deliver faster, smarter,...
From Coca-Cola and Unilever to building an AI Startup at 60
Join Stan Sthanunathan and Jonathan W. Buckley for a compelling, insight-packed conversation about an unconventional leap into the startup world. After more than three decades shaping consumer insight at the highest levels, including senior leadership roles at...
Should you buy or build AI for insights?
AI investment is accelerating fast, with 88% of companies already using AI, according to Harvard Business Review. But here’s the reality: most organisations are still struggling to scale AI effectively. So the real question isn’t whether to invest in AI, it’s how to...
The Evolving Role of Insights in Business with Pavi Gupta, Former VP at Chobani
Join Stan Sthanunathan and Pavi Gupta, former VP of Insights & Analytics at Chobani, for a thought-provoking conversation on the evolving role of insights in today’s business landscape. Together, they explore how to balance technological innovation with deep...
How to Future‑Proof Your Career in Insights in the Age of AI
As organisations adopt AI-powered analytics, routine tasks are being automated — but insights careers aren’t ending, they’re evolving. In this session, we’ll cover: What’s changing in the insights industry Which roles are at risk vs. growing The hybrid skills...
The trend you never saw coming. What i-Genie.ai reveals about consumer change
Over the past year, we've been searching for a startup that empowers brands to decode the fast-moving signals shaping consumer interest, not by analyzing last year’s data, but by understanding what audiences are paying attention to right now across search, social,...
AI-Powered Insights in Tech with Marie Van Blaricum at Google
How does AI impact the world of insights? Join Stan Sthanunathan and Marie Van Blaricum, Senior Director of Global Insights at Google Brand Studio to hear the answers to this timely question. Marie shares key differences between the insights function in CPG and tech...
How AI transforms brand equity intelligence
Our CEO, Trevor Sumner shares how Brand Equity can be redefined, shifting from a static, retrospective view of performance to a dynamic, near real-time understanding of competitive markets. Learn how AI enables deep, actionable insights into market-share drivers...
AI vs Surveys with Ricardo Belmar and Casey Golden, Retail Razor
In this episode of Retail Razor, Ricardo Belmar and Casey Golden sit down with our CEO, Trevor Sumner and founder, Stan Sthanunathan, for a timely conversation on whether AI can truly reveal what shoppers want. The discussion explores why traditional consumer surveys...
How research leaders start over with Stan Sthanunathan
Join us in this episode of MRII’s Insights and Innovators podcast as Stan Sthanunathan, Founder of i-Genie.ai shares his journey from corporate roles at Unilever and Coca-Cola to co-founding his AI-driven insights company. Hosted by Niels Schillewaert, Head of...
Webinar – Identifying blind spots that steal market share and how to stop them
In this 45-minute conversation, Stan Sthanunathan, Founder of i-Genie and CEO Trevor Sumner, unpack why leading brands lose market share and how to stop it before it happens.
Symbiotic intelligence with Elaine Pringle Schwitter, Heads Talk
In this episode of Heads Talk, Elaine Pringle Schwitter sits down with our founder, Stan Sthanunathan for an insightful and timely discussion about the future of AI. With so much talk about an "AI bubble," they explore a bigger question. Is it really a bubble or are...
A Life in Insights with Stan Sthanunathan
Navigating nothing to lose moments and beyond. Join us in this episode of MRII’s Insights and Innovators podcast as Stan Sthanunathan, CEO of i-Genie.ai and former insights leader at Unilever and Coca-Cola, shares his invaluable experiences and lessons from his...
Making the Consumer the Boss with Nitesh Priyadarshi at Danone
Discover the transformation of the insights function and how it can become critical for C-suite decision-making in this episode of Insights and Innovators. Host Stan Sthanunathan speaks with Nitesh Priyadarshi, Chief Strategic Insights & Analytics Officer at...
How AI is reshaping consumer insights with Gordon Euchler, Spikes Excitement Talks
In this episode of Spikes Excitement Talks, Gordon sits down with Stan Sthanunathan, CEO of i-Genie.ai to explore his bold, AI-powered approach to survey-free research. Stan shares how i-Genie.ai is redefining traditional market research with faster, more authentic...
Unilever to AI: Stan Sthanunathan reinvents consumer insights with Jake Villarreal, Born In Silicon Valley
In this episode of the Born In Silicon Valley podcast 🎙️, host Jake Aaron Villarreal sits down with Stan Sthanunathan to delve into his remarkable journey from leading consumer insights at Coca-Cola and Unilever to his bold leap into entrepreneurship. Together they...
















