Innov8

Augmented Intelligence
That Revolutionizes
Product Innovation and R&D

 

The largest brands in the world trust Innov8 to improve product innovation, while lowering costs and reducing cycle times by up to 90%!

Faster consumer insights without surveys for leading brands

product innovation ai
CASE STUDY

See How A Multi-Billion Dollar CPG Generates 9 Of The Top 10 Product Ideas With Innov8

How does Innov8’s augmented intelligence compare to internally generated product ideas? In a head-to-head test scored by consumers, Innov8 generated 9 of the top 10 ideas.

Read The Case Study$

Keep Your Product Innovation Pipeline Full Of Winning Ideas! Better. Faster. Cheaper.

cpg product innovation

Better. Double product success rates with 21st century data & AI

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Eliminates bias in human idea selection to increase product success rates

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Increases idea space 100x & identifies new product white spaces automatically

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Leverages billions of qualitative and quantitative consumer feedback vs. limited surveys

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Aligns departments on same data sets

cpg innovation trends
cpg accelerator

Faster. Reduce innovation cycles from 12-18 months to 2-3 months!

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Immediately generates the universe of product ideas

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Scores ideas by uniqueness and predictive consumer demand

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Rapidly filters and curates the best product ideas to test

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Gets customer feedback on curated ideas in days, not weeks or months

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Sizes the market for each product automatically using AI and sales data

product concept testing

Cheaper. Reduce expenditures on limited vendors and slow methods

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5x less expensive than consultants, focus groups and writing agencies

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Increases internal productivity, efficiency and collaboration

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Leverages your existing i-Genie data investments for CI, Marketing and Sales.

product pipeline optimization
product innovation ai

Spot

New Product
Opportunities

Our AI scores 100,000s of product combinations by uniqueness and predictive demand

cpg product innovation

Screen

Internal and
AI-Identified Ideas

Our rapid consumer paneling validates product ideas and benchmarks them against a database of 10,000s

cpg innovation trends

Size

Each Product
Opportunity

Using your market share data, our highly-tuned predictive analytics size the market potential of each idea.

Frequently Asked Questions

Answers to some of the most common questions

What is Innov8?

Innov8 is i‑Genie.ai’s AI-driven innovation platform that helps brands ideate, validate and optimise new product concepts using real consumer data, not just guesswork.

How does Innov8 generate new product ideas?

It analyses real-world consumer conversations to surface latent needs, unmet opportunities and consumer pain-points that guide new concept creation.

Can Innov8 validate product concepts before launch?

Yes. Innov8 simulates how consumers would respond to different product ideas, helping you prioritise the most promising innovations.

How does Innov8 support product testing and optimisation?

Once you have rough concepts, Innov8 enables rapid iteration by immediately generating the universe of product ideas and scoring each idea by uniqueness and predictive consumer demand.

Is Innov8 suitable for different types of brands (e.g. FMCG, beauty, tech)?

Absolutely. Innov8 is industry-agnostic, whether you’re in FMCG, beauty, wellness or consumer electronics, it leverages large-scale consumer data to generate innovation insights that align with your market and category.